Written by In this world there are two types of trademark owners, those who are gun shy and those who are trigger happy when it comes to potential trademark infringement. Typically, trigger happy trademark owners are well within their rights when issuing a cease and desist letter, especially when they have enlisted the help of an intellectual [...]
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San Francisco Giants Sued by Street Vendor
As many business owners know, branding is everything these days and once you get your brand just right, the next logical step is to protect it. Apparently the business end of the SF Giants skipped class the day that lesson was taught, as now they are in a fight to protect one of the most [...]
READ MORE »Microsoft at the App Store door
Written by Back in 2008, Apple filed for a trademark on the name “App Store,” which allows users to browse and download applications from the iTunes Store for products such as the iPhone and iPad. On July 7th, 2010 the status of the trademark changed to “Opposition Pending.” The opposing party? Microsoft. Apple’s long time competitor is [...]
READ MORE »International House of Pancakes vs. Prayer IHO(Pancakes) vs. IHO(Prayer
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What do you think of when you some one mentions IHOP? Pancakes, right? Maybe some syrup. How about the prayer and prophecy to go along with that? The International House of Pancakes (aka IHOP) is suing the International House of Prayer (see Ihop.org) for trademark dilution. According to the Pancake empire, the restaurant chain has [...]
READ MORE »How the west was won U of South Carolina vs. U of Southern California
13 years in the making trademark battle ends as the high court lets stand a ruling that the ‘SC’ logo trademark belongs to the University of Southern California, not the University of South Carolina. The University of Southern California defeated the University of South Carolina with a Supreme Court ruling on Monday. Supreme Court Justices [...]
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