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Posts tagged Adwords

Twitter takes a Revenue Model

Apr15
2010 Leave a Comment Written by admin
Twitter takes a Revenue Model

Promoted Tweets will be clearly labeled as “promoted” when an advertiser is paying, but in every other respect they will first exist as regular Tweets and will be organically sent to the timelines of those who follow a brand. Promoted Tweets will also retain all the functionality of a regular Tweet including replying, Retweeting, and favoriting. Only one Promoted Tweet will be displayed on the search results page.

So will Twitter launch a twitter version of Google’s adwords soon as well? Only time can tell.

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Posted in Business, Social Networking, Twitter - Tagged , ,

Google Adwords EU Court Ruling

Apr13
2010 Leave a Comment Written by admin
Google Adwords EU Court Ruling

However, the European Court of Justice did not shed light upon how, when and where should an advertiser indicate that the goods and/or services on offer are from the advertiser and not from a brand owner, when a trademarked keyword was employed by the advertiser. While the stance taken by the Court of Justice may not be legally binding on courts in Singapore, search engine advertising is likely to be adversely impacted globally as the European court’s ruling questions the legitimacy of keyword search advertising, which lies at the core of a search engine marketing.

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Posted in Business, Google, Legal - Tagged ,

The Adwords Controversy

Mar30
2010 Leave a Comment Written by admin
The Adwords Controversy

The Louis Vuitton firm alleged that Google Adwords services have breached the European trademark law by allowing the rivals advertisers to bid and to purchase the trademark keywords. The firm said that the continuous use of this practice will sabotage the brands as the internet users searching for trademarked brands such as Louis Vuitton will also see ads of its competitor.

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Posted in Business, Google, Legal, Technology - Tagged , , , , , , ,
This website provides a forum for the exposure and discussion of recent news pertaining to trademarks old and new. Trademark filings offer valuable insight into corporate trends in virtually all economic sectors, and this blog seeks to compile and publicize that information in a most convenient, user-friendly manner. The Trademarkia Blog is your source for the hottest news in trademark filing.