how to choose a trademark

How to Choose a Trademark

Choosing a brand name is an exciting time for any business.   As much as it is fun, it is a very important business decision...
New Years Resolution

New Years Resolution: Trademark Audit

The start of a New Year is a time where many of us are setting goals and plans for the upcoming year, both on...
intellectual property goals

10 Intellectual Property Goals For the New Year

The start of a new year means it’s time to prepare a list of business goals to accomplish this year.  This year every business...

An Entrepreneur’s Checklist – Filing Your Own Trademark

If you are reading this, you probably have already asked yourself, “Do I really need a trademark lawyer to file a trademark application?” Well,...
Trademark a Color

Color Marks: A How-To and Why-To Guide

In keeping with our colorful theme this week, we thought we’d discuss a color that is more conventionally associated with Halloween -- orange! In an...

3 Tips – How To Use ™ & ® Correctly

So you have a logo and you are about to create a website when your web designer asks you, "Should we put the ™  or...
protect my design

How Do I Protect my Design? (Part 1)

So I have a design I want to protect – say it is the design for a dress, the style of the dress, or...

4 Reasons You Need Intellectual Property

Everyone has a great idea once in a while. Some of us pursue these ideas. But sometimes people also pursue the ideas of others....

What is Intellectual Property Law?

What is it?  Intellectual property law or (IP law for short) is the act of attaining and maintaining your legal rights to your inventions, designs...

How To Develop Your IP Strategy

As your business grows and your brand becomes more recognizable, it’s important to come up with a strategy on how to best protect your...

7 Tips On How To Create A Strong Trademark

A brand name will help you stand out from the competition but ask yourself this: "Will my brand name stand through the trademark registration...

Did You Know? You Can Trademark More Than Just a Logo, Name or Slogan

Trademarks are meant to protect and distinguish your brand's unique identity. So if you think about it, it really makes sense that there are...
International Trademark Protection

6 Reasons You Need International Trademark Protection

Today, many businesses are global or have the potential to be. With the click of a mouse, your product can sail over seas or fly across...

5 Things To Consider When Registering Your Trademark

So you think you have a great idea for a business name and logo and are ready to file a trademark. Consider the following...

Filing Your Trademark Internationally

As your business grows, it’s important to evaluate whether or not your brand extends beyond the country in which you are located. Often times,...

What Are the Different Types of Intellectual Property?

First lets start off with what exactly is intellectual property? IP is the protection of creations of the mind in the same manner that...
Design protection.

How Do I Protect my Design? (Part 2)

So what if I think I qualify for more than one protection? Can I have two (or more) intellectual property protections for the same...

How IP Helps Your Business

    Once you have filed your patents, trademarks and copyrights you are attaining and acquiring exclusive rights to your unique ideas. In other words, you...

Registering Trademarks Overseas

Federal registration is not valid outside the United States. However, if you are a qualified owner of a trademark application pending before the USPTO,...

5 Reasons Why Trademarks Are A Must

  Think about how many laundry services are called "Laundry." If you are like me, one pressed shirt is as good as the next so why...

Trademark Infringement

Merely possessing a trademark is not always enough for you to thwart copycats from exploiting your brand. There may still be those that attempt...

What Happens if soemeone registers MY trademark in a foreign country

This is not good news. The othe one claiming name to your brand could strom you disturution , manufacturing and other activity in the...

Don’t Feed the Sharks! | Trademark Watch Spam

There is no greater feeling of reassurance for a business owner than that of the United States government legitimizing their claim to use a...

Trademark Infringement

When your startup has a recognized logo, your brand is a super brand with a special type of power. The type of power where...

The Trademark Timeline (info graphic)

Didn't I file a trademark about six months ago?  Did that trademark become registered? Why haven't I heard from my lawyer? Well, there's good news....
trademark r

10 Reasons Why Trademarks Are Important for Any Brand

Federal Trademark registration is very important and should definitely not be overlooked by any brand.   A trademark’s main purpose is to identity the origin of...

How To Create a Strong Trademark

Fanciful Arbitrary Suggestive Descriptive Generic   HOW TO CREATE A STRONG TRADEMARK? Not all marks are perceived in the same manner. There’s a spectrum on which trademarks are usually judged. These...

Monetizing Intellectual Property at Universities – Part 1

Historically, universities have been expected to conduct research, publish their results, and make their data and findings accessible to the public. However, with universities...
strategy

Creating Your Own IP Strategy

As your business grows and your brand becomes more recognizable, it’s important to protect your intellectual property and come up with a strategy for...
Trademark Disclaimer

Trademark Disclaimers Part I: What is a Disclaimer?

Disclaimers are an inherent part of the trademark registration process. So what are “disclaimers”? According to the USPTO, a disclaimer is when the applicant...
IP university part 2

Monetizing Intellectual Property at Universities- Part 2

(READ Post 1 HERE) Patents, Trade Secrets and Open Licenses The traditional model, of universities assuming ownership over patentable technology created under their policies, and then licensing...
trademark application

6 Tips: What To Do After Filing a Trademark Application

Start using your trademark (if you haven’t already). A trademark protects you when you continually use it, and can demonstrate that you have...
Trademark Disclaimers

Trademark Disclaimers Part II: Why Should I Be Concerned About a Disclaimer?

What if you hyphenate the words? A mere hyphen would not dilute the descriptive nature of the words. The USPTO analysis would then be:...
trademark_color

2017: The Year of Colors in Trademark Law

Trademarking a color might seem unusual but it's not impossible. The main function of a trademark is that it helps in identifying a source...
Common Law Trademark

What are Common Law Trademark Rights?

  If I do not want to formally apply to have my brand name registered with the USPTO (United States Patent and Trademark Office), can...
Youtube Trademark

YouTube To YourMark: Applying Trademark Protection to YouTube Channels

  With the growth of crowd sourced and  alternative media, the importance of protecting one’s creative outlet is likewise of growing concern. Just ask PewDiePie,...
amazon-rings-2

Can Amazon Trademark Alexa’s Blue Rings?: PART 2

Part-2 Functionality and why trademark, why not patent? Functionality contd.. In my previous article, I discussed how a mark/color/feature cannot attain a trademark registration if the...
Who should own my trademark

Who Should Own My Trademark?

The worst mistake you can make in filing your trademark application may be to list yourself as the owner! Under Section  1201.02 (b)  of the...
file

Not Just For File Cabinets and Desk Drawers: The Importance of Organizational Skills

Many new business owners are so focused on honing their services, obtaining financing, and expanding their clientele that they forsake the importance of recording...
March Madness

Marching Towards Madness (and Away From TM Liability)

It's the most wonderful time of the year! For many Americans, the month of March is synonymous with kites or St. Patrick's Day or flowers...